Touchpoint

Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage reviewed

By @SimonCocking review of Connected Strategy, Building Continuous Customer Relationships for Competitive Advantage. Available from Amazon here. See more book…

7 years ago

How can Social media be used effectively to develop brand loyalty?

Social media is emerging as the best tool to reinforce messaging and increase sales. Such platforms also gather leads and…

7 years ago

How Do Consumers View the Future of CX?

A new survey by Voxpro – powered by TELUS International reveals how consumers feel about CX and technology. Customer experience…

7 years ago

7 Ways to Transform Your Small Business into a Big Brand

The dream of every small business owner is to see their business grow into a big business. Here's how you…

7 years ago

Poor Customer Experience (CX) Costs Financial Institutions $10 Billion Per Year

Fenergo, the leading provider of digital Client Lifecycle Management (CLM) software solutions for financial institutions, today announced findings from the…

7 years ago

Google Analytics default settings is secretly skewing 20% your conversion data

Have you ever heard of the Campaign timeout setting within Google Analytics? Almost no one has and it is skewing…

7 years ago

The Power of Business Storytelling – Engaging Customers and Boosting Sales

by Kristin Savage. Along with pursuing her degree in Creative Writing, Kristin was gaining experience in the publishing industry, with…

7 years ago

5 reasons for your brand to take part in an upcoming tradeshow

Written by Sujain Thomas What happens when brick-and-mortar businesses stop relying on conventional marketing tactics? In the first couple of…

7 years ago

Interview With Geoff De Weaver, Author of ‘How to Win New Business’

What is your background briefly? I have 30+ years of experience in New York City, San Francisco and globally within…

7 years ago

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