Marketing

The Emotional Shopper: how to better align your consumers with your products

Simon CockingMarch 23, 2017

Human behaviour expert Philip Adcock on the importance of engaging your customers’ emotions to improve sales Emotion is essentially the most powerf...

BrandingBusinessContentCutting EdgeDigital MarketingEducationEntrepreneurFuture of WorkFuture TrendsInterviewsLeadershipMarketing

Client Hacking. Learn how to profit from tapping into your Customers imagination

Simon CockingMarch 23, 2017

By Emma D'Arcy *Mom*Owner Marketing Agency EmmaDmarketing*Entrepreneur *Founder Marketing Success Summit *consultant *Speaker *Huff Post writer *Founder Client ...

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Digital Marketing Institute rebrands as global expansion gathers pace

Ronan LeonardMarch 23, 2017

The Digital Marketing Institute has rebranded as it aims to make its certification the pinnacle of professional achievement in digital marketing and selling globally. In the past three years, the Digital Marketing Institute has grown significantly...

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Qualtrics Offers Professional Certification for World’s First Experience Management Platform

Ronan LeonardMarch 22, 2017

Qualtrics announces an expanded professional certification program to help users become certified on the world’s first experience management platform, the Qualt...

Digital LearningEducationIrelandWorld News

Google revamp their policies after YouTube ad boycott

Ronan LeonardMarch 21, 2017

Google have reacted to the growing crisis in the UK over extremist content appearing on YouTube, which has caused major companies such as Volkswagen, Toyota, Te...

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What is the future of marketing? David Hayes Director of Social, Search & Performance Media

Simon CockingMarch 21, 2017

Latest guest podcast by Aidan McCullen as part of our latest partnership with other interesting interviewers and inspiring content creators. To see more pieces by Aidan see here. Great interview with David Hayes Director of Social, Search & Perfo...

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E-commerce website optimization. Reviewed

Simon CockingMarch 15, 2017

By @SimonCocking. E-Commerce Website Optimization by Dan Croxen-John and Johann van Tonder is out now, published by Kogan Page, priced £19.99. For more informat...

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Fan Engagement Conference taking place in Kilkenny 29th March 2017

Simon CockingMarch 15, 2017

By@SimonCocking interview with Trev Keane MD of @Sportego_ , Organiser of @feckk / eSports via @Celtic_ESports - Talk Football, #Fanengagement, Sports Marketin...

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How Aer Lingus creates relevant social media campaigns, insights with Paul Buckley Head of Social Media

Simon CockingMarch 14, 2017

By @SimonCocking. Interesting interview with Paul Buckley Head of #SocialMedia at @AerLingus What is your background, and your role now? I’ve been Head of Social Media at Aer Lingus since 2012. My responsibility is to oversee the continued deve...

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Synthetic actual radar, Sean Fitzgerald the creator of Fleet Monitor

Medication digital transformation insights with Nordic Europe’s Bill Meredith, Vice President of Strategy and Transformation and Claire Staple, Vice President of Strategy & Country Manager for Ireland

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Pilot Photonics awarded €10.4 million from European Innovation Council

Synthetic actual radar, Sean Fitzgerald the creator of Fleet Monitor

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Interviews

Synthetic actual radar, Sean Fitzgerald the creator of Fleet Monitor

Medication digital transformation insights with Nordic Europe’s Bill Meredith, Vice President of Strategy and Transformation and Claire Staple, Vice President of Strategy & Country Manager for Ireland

The future of cleaning is already happening and it’s autonomous Shane O’Flaherty, CleaningMachines.ie

Marketing

The Emotional Shopper: how to better align your consumers with your products

Client Hacking. Learn how to profit from tapping into your Customers imagination

Digital Marketing Institute rebrands as global expansion gathers pace

Qualtrics Offers Professional Certification for World’s First Experience Management Platform

E-commerce website optimization. Reviewed

Fan Engagement Conference taking place in Kilkenny 29th March 2017

Synthetic actual radar, Sean Fitzgerald the creator of Fleet Monitor

Medication digital transformation insights with Nordic Europe’s Bill Meredith, Vice President of Strategy and Transformation and Claire Staple, Vice President of Strategy & Country Manager for Ireland

The future of cleaning is already happening and it’s autonomous Shane O’Flaherty, CleaningMachines.ie

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