The global counterfeiting industry has broken all records as it has grown to become $1.2 trillion industry. That’s a terrifying figure for global brands and co...
Describe the company – the elevator pitch ...
Pleatpack design — is a company, that created first of its kind expandable urban backpack, called Pleatpack.
I...
Simon Cocking interviews Robert Alexander, CEO of 360WiseMedia, about making the leap from celebrity branding and marketing to the world of crypto and how skills can transfer to an altogether new realm of business.
What is your background briefly?...
Guest post from Elewisa Young
As technology continues to develop at a rapid-fire pace, brands are doing little to keep their customers attracted digitally. I...
Written by Lucy Benton
Have you spent thousands of dollars on an online campaign but haven’t seen the results you have expected once the campaign is over? If...
By Minter Dial
Many companies have decided that being customer centric is the new way forward. Some brands — most notably Zappos and owner Amazon — discovered quite a while ago how powerful being customer centric is. To wit, it’s Amazon’s mission ...
Making a living from playing video games is something that many of us have probably dreamt about at some point or another. However, while it might be nothing bu...
Branding in a Digital World
The world around us is changing, and recently faster than most can keep up with. A new era of digital natives who were born in th...
Tata Consultancy Services, a leading global IT services, consulting and business solutions organization, has been named as the fastest growing IT services brand in the world in an assessment done by Brand Finance, the world’s leading brand valuation ...
