IAB Ireland has announced that Shane Nolan has been appointed Chair of IAB Ireland. IAB is the trade association of the digital advertising industry in Ireland,...
How Papyrus Global Promises to Disrupt the Traditional Online Advertising Landscape
Digital advertising, the fastest growing marketing channel with its $223 ...
Last year Google announced that in 2016, they removed 1.7 billion ads that violated their policies and this year, Google has announced that they took down more than 3.2 billion ads.
Google ensures the integrity of their ads ecosystem, and ensuring...
Marketing is a cornerstone of the business world, regardless of industry, and whether you succeed or become another statistic depends on how successful your mar...
Comtrade Digital Services today announced that it has developed a digital platform that could make airlines €6 million in ancillary revenue per year*. Adnexa is...
By @SimonCocking interview with Daniel Gouldman, Ternio, speaking at the Blockchain Innovation & Investment Summit Dubai
1 min pitch for what you are doing now?
Ternio is the only scalable blockchain solution for the digital programmatic ad...
Offscript Studio is a new specialist digital content provider which aims to revolutionise how brand stories are told on digital platforms. At a launch event yes...
It’s not surprising that brands are replacing traditional methods of marketing and investing more money in social media marketing. Social media has b...
By @SimonCocking review of Native Advertising: The Essential Guide by Dale Lovell available from Amazon here.
Native advertising: paid-for media that looks and behaves like the content around it. It affects us all. If you own a smartphone, use soc...
