How to Future: Leading and Sense-making in an Age of Hyperchange, reviewed

Review of How to Future, Leading and Sense-making in an Age of Hyperchange, available here.

How can you be prepared for what’s next when emerging trends constantly threaten to turn your strategic plan on its head? The world of business is experiencing a state of hyperchange influenced by global movements, disruptive technologies, political uprisings and new consumer expectations. If your world is turned upside down, will you know how to pivot and thrive, or will you be roadkill in the ‘adapt or die’ business race?

Futuring is the art of anticipating and testing the trade-offs of different futures by making sense of key trends, signals and emerging patterns. How to Future is the only book that will teach you how to become a strategy way finder, allowing you to evaluate, plan and prepare for better futures for you and your business.

How to Future is a guidebook to futuring and arms you with tools, strategies and practices that illuminate new strategic pathways. Renowned futurists Scott Smith and Madeline Ashby teach you how to manage the daily flood of information and signals, and discern emergent patterns that have a direct impact on the direction of your business. 

How to Future isn’t about the “one future” you expect. Instead, this book equips you with valuable tools and concepts, builds a future-focused mindset and enables you to envision, stress-test and prototype adaptable, informed and agile strategic visioning. These tools will empower you, your team and your organization to anticipate whatever futures emerge.

How to Future Leading and Sense-making in an Age of Hyperchange, reviewed

There is a funny moment in this book where one of the authors recounts a conversation they had with a recruiter. They are asked ‘well how many predictions did you get right in the last year’, receiving a slightly blank look, then ‘well in the last five years then?’ Fortunately, this did not send the author into an existential downward spiral, but you get the idea, that it is actually very hard to predict the future even, or perhaps especially, for futurists.

With this in mind this book is actually a successful and engaging book as it clearly outlines structures and processes that you can develop to try and give yourself as much of a fighting chance as possible to manage the future. In this respect the book works, it still remains super hard to know how things will play out, but it is still extremely smart to do the best you can to prepare for what the future may hold.

Currently for example you would be sticking your head in the sand if you felt that 1) corona was temporary and that 2) it will pass soon. A more strategic approach is the smarter way to go and this book walks you through how to do this.

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