I had the privilege of speaking at SXSW on the back of my new book, Heartificial Empathy. My talk was entitled: How to Put Empathy into Business and AI (y...
Cosmetics company Lush received a brief flurry of attention on traditional media and social media when they announced the shutdown of their social media account...
Just as your website needs to be optimised for search engines to stay on the top of the search results, your apps also need to be optimised for the main app sto...
By Robin Gurney @ TIPTOP INSIGHTS, image credit/source is BitBrain
Having spent 20 years as a “digital marketer” (most of it as a content strategist), I conf...
For the majority (80 percent) of Irish financial services leaders, customers must come first if their organisation is to succeed in the long-term, with 7-in-10 ...
The Limerick Marketing Collective was established in 2018 by Mary McNamee, Limerick Chamber & Trisha O’Gorman, CARAGON, both of whom, were in stand-alone ma...
Brave offers its users a much improved and optimised approach toward online advertisement. It consists in excluding the middleman and ad trackers and reintroduc...
By Daniela McVicker
Hashtags, they've become something like an ironic t-shirt print now. Everywhere you turn, people are using them, they've even become a pa...
by Robin Gurney
According to Clayton Christensen, father of Disruptive Innovation theory, a New York Times best-selling author and professor at Harvard Busin...