Microeconomics

How can Social media be used effectively to develop brand loyalty?

Social media is emerging as the best tool to reinforce messaging and increase sales. Such platforms also gather leads and…

7 years ago

How Do Consumers View the Future of CX?

A new survey by Voxpro – powered by TELUS International reveals how consumers feel about CX and technology. Customer experience…

7 years ago

75 percent of financial services leaders in Ireland have found customers’ mistrust to have increased significantly over the past three years

For the majority (80 percent) of Irish financial services leaders, customers must come first if their organisation is to succeed…

7 years ago

Authentic Marketing: How to Capture Hearts and Minds Through the Power of Purpose , reviewed

By review of Authentic Marketing: How to Capture Hearts and Minds Through the Power of Purpose Engage on a deeper level…

7 years ago

7 Ways to Transform Your Small Business into a Big Brand

The dream of every small business owner is to see their business grow into a big business. Here's how you…

7 years ago

Innovate or Fail: 6 Ways to Reinvent Your Business Model

In 2019, technology has evolved so much that it’s very much a case of adapt or die for all businesses.…

7 years ago

Irish retailers see digital technology as essential to customer service and long-term success

The vast majority of Irish retail leaders (79 per cent) believe that putting customers first will determine their long-term success,…

7 years ago

Business Hack: The Wealth Dragon Way to Build a Successful Business in the Digital Age

By @SimonCocking review of Business Hack: The Wealth Dragon Way to Build a Successful Business in the Digital Age by John Lee.…

7 years ago

Top Fintech Influencers That All Financial Executives Should Follow

By Jim Marous, Co-Publisher of The Financial Brand and Owner/Publisher of the Digital Banking Report This article first appeared on…

7 years ago

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