The use of technology in education has been a subject of conversation for some time. Given the online experience provided by COVID and the rapid development of ...
The instability of the last few years has significantly tinkered with our ability to adopt innovation. The COVID-19 pandemic meant even companies skeptical of r...
Conspiracy theories are an invention of neither this century nor the last. They have been running rampant for as long as humans have run rampant on earth. The excitement that having a view that is different than the majority of people often overtakes...
Catch-22 is one of my favourite books. It’s packed with laugh out loud satire written by Joseph Heller back in 1961, but it well describes what happened to me i...
The Financial Times and McKinsey & Company today announced that Sarah Frier is the winner of the 2020 Business Book of the Year Award for No Filter: The Ins...
Review of No Filter The inside story of how Instagram transformed business, celebrity and our culture by Sarah Frier. Shortlisted for the 2020 Financial Times and McKinsey Business Book of the Year Award, available from Penguin here.
In just ten y...
The number of Instagram influencers has increased dramatically over the past few months.
But what if you discovered some influencers were earning 300 times m...
As the bid for the Democratic nomination heats up stateside, so does the barrage of advertising that naturally accompanies it. As with any election, you see all...
Before delving into metrics for Instagram, you have to evaluate the difference between reaching the masses and impressions. Furthermore, you have to know how many of your followers actually engage with your content and images. To grow your account on...