Strategic insight and tactical decisions with Josh Bernoff

WHAT DOES IT ALL MEAN?

GUEST:  Josh Bernoff

HOSTS:  Rob Tercek and Brian Solis

DESCRIPTION:Josh Bernoff’s entire career as an analyst and author has been focused on the future. In this episode The Futurists discuss forecasting: What is the difference between strategic insight and tactical decisions? Why is is so difficult to predict the timing of forecasts? Why organizations have a bias towards the status quo, and why futurists have a bias towards change. Josh explains how summarizing “What It Means” can bring a liberating clarity to forecasts and strategic plans.

What is the difference between strategic insight and tactical decisions? With Josh Bernoff

More about some of the team from the Futurists

Robert Tercek is an award-winning author, entrepreneur, and educator focused on the process of dematerialization and innovation. In his professional capacity, Mr. Tercek is a seasoned business executive with deep expertise in digital media and internet services. He is a prolific creator of interactive programs and products. He has designed and launched successful consumer experiences on every digital platform, including digital television, game consoles, broadband Internet, and mobile networks.

In 2021, Mr. Tercek was recognized as the Humanitarian of the Year by the Media Excellence Awards for his leadership in designing and launching COVID SMART™, an interactive training program designed to keep workers safe on the job during the pandemic.

Brett King is a world-renowned entrepreneur, futurist, speaker, international bestselling author, and media personality. China’s President Xi Jinping cited his book Augmented: Life in the Smart Lane on the topic of Artificial Intelligence in his 2018 national address; the same book that was listed as a Top 10 non-fiction book in North America. In 2019 his book Bank 4.0 was awarded the Top Book by a Foreign Author in Russia for that year.

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