Formerly known as Sia Partners, Sia has unveiled a shortened name and a refreshed brand  identity. This evolution reflects the firm’s commitment to optimism and unwavering focus  on helping clients achieve the best possible outcomes in their transformation journeys.

The refreshed brand is more than just a new look—it’s a renewed purpose. The move is  designed to inspire fresh perspectives, grounded in the belief that what you can get out of  change depends on how you approach it. Sia is presenting its consultants as ‘Optimists for  change’, emphasizing its core business of helping clients to profit from opportunity and to  overcome challenges.

Said CEO, Matthieu Courtecuisse, “As AI, climate change and cyber threats bring new  challenges and opportunities, Sia is well positioned to help our clients respond. We are a  next generation consultancy, born digital, augmented by data science, enhanced by  creativity and driven by responsibility. 

“Our revised name is simpler and more memorable for us and for our clients. Our  positioning of ‘Optimists for change’ reflects our ‘Can do’ attitude. We know that our  clients value our skills and they appreciate our positivity. Our expertise can deliver results  and our optimism can transform outcomes”.  

Sia is a new kind of global management consulting group built for the future—born digital,  augmented by data, and enhanced by creativity. Our 3,000+ professionals approach  challenges with the belief that they always present an opportunity for growth. In a world of  change and disruption, optimism is a force multiplier. sia-partners.com

See more stories here.

Ronan Leonard

Recent Posts

Kissing the sun: the mysteries of the solar wind

Using data collected by NASA's Parker Solar Probe during its closest approach to the sun, a University…

3 days ago

New ARC Hub Launched to Accelerate Research-to-Impact Pathway

The Research Ireland ARC (Accelerating Research to Commercialisation) Hub for ICT was officially launched today…

3 days ago

Disney+ Ireland to Launch Ad-Supported Plan in March

Disney+ in Ireland is set to launch a new ad-supported subscription plan on March 3. The…

4 days ago

5 Steps to a Truly Magnificent Speech: Lessons from Mark Carney

Did you watch Mark Carney’s presentation last week at Davos?  No, is probably your answer,…

4 days ago

Data Reveals Ireland’s Most Streaming-Obsessed Counties

With recent miserable weather keeping more people indoors, Virgin Media Ireland, Ireland’s leading telecommunications and entertainment provider, has analysed Google…

4 days ago

BelTech Returns to Spotlight a New Era of Software Engineering

Ireland’s leading technology conference, BelTech, will return on 5 March 2026, bringing together industry leaders,…

4 days ago

More about Irish Tech News


Irish Tech News are Ireland’s No. 1 Online Tech Publication and often Ireland’s No.1 Tech Podcast too.


You can find hundreds of fantastic previous episodes and subscribe using whatever platform you like via our Anchor.fm page here: https://anchor.fm/irish-tech-news


If you’d like to be featured in an upcoming Podcast email us at Simon@IrishTechNews.ie now to discuss.


Irish Tech News have a range of services available to help promote your business. Why not drop us a line at Info@IrishTechNews.ie now to find out more about how we can help you reach our audience.


You can also find and follow us on Twitter, LinkedIn, Facebook, Instagram, TikTok and Snapchat.