By @SimonCocking

Wrike Advanced project management and collaboration tools for Enterprise and SMB. Get our Productivity Killers eBook:

Your background, how did you get into what you do now?

I’m the CEO of Wrike, and have been since founding the company in 2006. I began writing code when I was very young, and also started managing international software development teams right out of college. During this time, I saw that as exciting as it was to lead a high-growth business, I was drowning in the work. The tools I had to manage the business could not keep up with our growth. I knew there had to be a better way, so I created Wrike as a new approach to help teams manage projects and tasks from anywhere. Today, we’re a robust work management platform used by thousands of companies in 150 different countries around the world.

The 1 min pitch, what do you do, and why are you awesome?

Wrike is the best platform to manage your work. We put enterprise grade tools in the hands of business at less than half the cost and hassle. Why is this awesome? With Wrike you can get more done and move faster. If you’re a small company, the competitive edge is undeniable, if you’re a large company the cost-saving is undeniable. In either case, people love to use it, and there’s nothing more valuable than that.

What are you excited by at the moment?

I’m excited by some of the partnerships we’re building at Wrike that will help us bring additional value to our customers.

Any of these that will help in your day to day work also / what sort innovations are you looking to introduce?

What we’re focusing on right now is expanding the Wrike platform, which means making our product share data with the other apps you use at work. As CEO, I use all of our products and many of our partnered apps every day. Myself and our team will see a lot of time savings from these app partnerships.

How was the last 12 months for you?

The past 12 months have been among the most exciting of my life. We’ve added over 100 new team members, opened a new international office, and doubled our customer base. On top of that, we’ve forged a lot of exciting new partnerships and are growing our product everyday. It’s been a fun ride.

What are you most happy about?

I’m most happy about the enthusiasm our customers have for using Wrike. When we started this journey, we set out to build a different type of enterprise software that users would really connect with. So it’s very rewarding to hear the amazing success stories and great reviews, both from users and analysts.

Anything you would do differently if you could?

Actually I’d like to take advantage of our new Dublin office to spend even more time here beyond the visits I’ve had this year. It’s a beautiful city, and I hope to enjoy it more in the next 12 months!

Where do you hope to be in next 1 – 3 years?

In three years we hope to have even more people using Wrike to do great things every day. We also want young entrepreneurs to know that Wrike is their first partner on the path to success as they manage their growing businesses.

Have you been to the Dublin Web Summit before?

This is our first time attending, so it’s really exciting to be here.

What will you be speaking about when you attend this year / who might it appeal to?

My topic is “How to Hire”. It will appeal to founders who are trying to build an amazing team, and may have never gone through this process before. The world of recruiting and hiring is one of the hardest parts of building a company, and my goal is to demystify it a little bit and give people some practical tips for finding and winning the right talent.

Life / work, online / offline, what are your strategies for managing it?

I try to have discipline in whatever I’m doing, and stay focused on it. I have two kids and when I’m with them, I focus on staying present with them. If I’m in the office, I stay present with work. Ruthless prioritization and focus are the key to tackle the ever increasing amount of work. Otherwise, your work basically ends up managing you.

Anything else we should have asked you / you’d like to add?

I’m very excited to be here and for the opportunity to speak. Web Summit gets a lot of buzz in Silicon Valley, so experiencing it first hand is going to be a great experience!


If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at [email protected] or @SimonCocking

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