EMBARGOED until 00:01 07/12/15 GMT Conservation charity, The Aspinall Foundation, installed a Sony BRAVIA 4K TV in its lemur enclosure at Port Lympne Reserve in Kent, UK, as part of its world famous ?Back to the Wild? project, to give the animals a life-like and detailed look at the areas in the wild that could become their new homes. The charity will trial TV watching on Sony?s 4K TVs as part of this programme in a bid to make lemurs more familiar with the new environment. This picture: Black and White Ruffed Lemurs are shown imagery of their future home in Madagascar on a Sony BRAVIA 4K TV For more information or a full release please call the Sony press office on 020 7566 9747 or email: Rochelle Collison@hopeandglorypr.com // Phoebe.Mellor@hopeandglorypr.com PR Handout - editorial usage only Copyright: © Mikael Buck / Sony +44 (0) 782 820 1042 http://www.mikaelbuck.com
Internationally renowned animal conservation charity, The Aspinall Foundation, has installed Sony BRAVIA 4K TVs into primate enclosures to show detailed and life-like footage to animals who will be introduced to protected areas of their natural habitat from 2016 onwards
The trial is part of an ongoing multi step programme to prepare the lemurs and langurs for their possible journey ahead. The TVs will give the primates experience in dealing with new situations and objects
This week, Port Lympne Reserve in Kent, UK, has installed state-of-the-art Sony BRAVIA X90C 4K Ultra HD televisions into its lemur and langur enclosures. The trial is part of the animal conservation charity’s world renowned ‘Back to the Wild’ programme, and allowed primates to watch footage of their natural habitats in Java and Madagascar in detailed life-like 4K quality, to possibly help them familiarise themselves with their potential new homes.
“While our large enclosures are designed to resemble the animals’ natural habitat as closely as possible, we decided to give our langurs and lemurs an actual peek of areas in the wild that could, potentially, become their new homes. Sony BRAVIA 4K TV picture quality is so clear and detailed that it’s as close to seeing the rainforest with your own eyes.”
Simon added: “Since 2012, we have successfully reintroduced several groups of langurs, gibbons and grizzled leaf monkeys from Port Lympne Reserve and our sister park, Howletts Wild Animal Park, to protected forests in Java. We plan to send this particular group of langurs in 2016.
“Although we have been working closely with local communities in Madagascar for some time, we haven’t yet introduced captive born lemurs from the parks to this unique island. Our surveys and ground work have been very successful and we’re really excited to start exploring the possibility of sending captive born lemurs back to the wild, where they belong.”
As part of The Aspinall Foundation, Port Lympne Reserve is devoted to protecting rare and endangered animals and returning them to protected areas in the wild, wherever possible. Port Lympne is extensively involved in exchange and breeding programmes throughout the world and have had many breeding successes.
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