On July 29, Global Tiger Day, Tencent-backed Chinese short-video platform Kuaishou and World Wide Fund for Nature (WWF), co-launched a charity Livestream event for wild tiger protection.
Themed “Intangible Cultural Heritage, Guard the Return of the King”, the two-hour Livestream session received nearly 10 million views.
The live streaming session showcases the making of 30 forms of tiger theme artworks with different traditional Chinese intangible cultural heritage techniques.
“This charity event creatively combines endangered wild tiger and intangible cultural heritages, both of which are facing the issue of inheritance and sustainable development,” said Liu Peiqi, Director of WWF China Northeast China Project.
“We are happy to join hands with a powerful platform like Kuaishou and find that more people are aware of the protection of wild Siberian tigers and even the global wild tigers,” added Liu.
“In traditional Chinese culture, the tiger is considered the king of all beasts, symbolizing power, justice, and protection,” explained Qi Hang, Regional Cooperation Director of Kuaishou. “As tigers are experiencing unprecedented threats due to illegal trade in tiger parts, we team up with WWF and intangible cultural heritage craftsmen, calling on the public to protect the natural environment and refuse consumption of tiger products.”
During the live-streaming, WWF introduced how illegal trade in tiger parts threatens the wild tiger population, and reiterate its commitment to protecting the species in the coming years.
WWF’s philosophy and commitment received wide popularity on the Kuaishou platform that it wins over 54,000 followers within three days since joining.
WWF, founded in 1961 and headquartered in Gland, Switzerland, is one of the world’s largest and most respected conservation organizations, aiming to build a future in which humans can live in harmony with nature.
WWF officially joined Kuaishou on July 28. Through charity events co-launched with Kuaishou, WWF aims to increase public awareness of wild tiger protection.
Kuaishou Technology develops content about Kuaishou Technology sharing platforms and makes content production, distribution, and consumption fast and easy. Our content recommendation system is built on a deep understanding of our users and the content being shared on our platforms every day.
Our flagship product, Kuaishou, is China’s leading short video-sharing and social networking platform that enables users to capture the unique and memorable moments of their everyday lives and to interact with followers in real-time.
Our technology offers users a highly personalized experience and encourages members from all communities to create and discover exciting and dynamic content.
Founded in 2011, Kuaishou Technology is headquartered in Beijing, with more than 10,000 employees and offices in China, the United States, India, and Brazil.
Our notable investors include DCM Ventures, Morningside Venture Capital, Sequoia Capital, Temasek Holdings, Tencent, and Baidu.
For more information, please visit www.kuaishou.com.
More about Irish Tech News and Business Showcase here.
FYI the ROI for you is => Irish Tech News now gets over 1.5 million monthly views, and up to 900k monthly unique visitors, from over 160 countries. We have over 860,000 relevant followers on Twitter on our various accounts & were recently described as Ireland’s leading online tech news site and Ireland’s answer to TechCrunch, so we can offer you a good audience!
Since introducing desktop notifications a short time ago, which notify readers directly in their browser of new articles being published, over 50,000 people have now signed up to receive them ensuring they are instantly kept up to date on all our latest content. Desktop notifications offer a unique method of serving content directly to verified readers and bypass the issue of content getting lost in people’s crowded news feeds.
Drop us a line if you want to be featured, guest post, suggest a possible interview or just let us know what you would like to see more of in our future articles. We’re always open to new and interesting suggestions for informative and different articles.
Contact us, by email, twitter or whatever social media works for you and hopefully, we can share your story too and reach our global audience. We are agile, responsive, quick and talented, we look forward to working with you!
If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at Simon@IrishTechNews.ie or on Twitter: @SimonCocking
Article written by Marie-Clare Byard, Now Media who reviews Pendulum Summit. She teaches business owners…
Using data collected by NASA's Parker Solar Probe during its closest approach to the sun, a University…
The Research Ireland ARC (Accelerating Research to Commercialisation) Hub for ICT was officially launched today…
Disney+ in Ireland is set to launch a new ad-supported subscription plan on March 3. The…
Did you watch Mark Carney’s presentation last week at Davos? No, is probably your answer,…
With recent miserable weather keeping more people indoors, Virgin Media Ireland, Ireland’s leading telecommunications and entertainment provider, has analysed Google…
Irish Tech News are Ireland’s No. 1 Online Tech Publication and often Ireland’s No.1 Tech Podcast too.
You can find hundreds of fantastic previous episodes and subscribe using whatever platform you like via our Anchor.fm page here: https://anchor.fm/irish-tech-news
If you’d like to be featured in an upcoming Podcast email us at Simon@IrishTechNews.ie now to discuss.
Irish Tech News have a range of services available to help promote your business. Why not drop us a line at Info@IrishTechNews.ie now to find out more about how we can help you reach our audience.
You can also find and follow us on Twitter, LinkedIn, Facebook, Instagram, TikTok and Snapchat.