Describe the company – the elevator pitch …
Prospr is a B2B multi-channel solution that helps nutrition and fitness professionals to connect, communicate and engage with their clients better.
Our tools help nutrition and fitness professionals to engage with more clients and scale their business.
How are you different?
We’re different because we target the nutrition professional (dieticians, nutritionists and personal trainers) and give them tools to have better visibility over their clients nutrition.
The traditional coach/client relationship is very focused on meeting 1:1 and there are typically 167 hours weekly where clients are left on their own with no connection with their nutrition professional. We bridge that gap.
Why will the company / product do well?
There are 1.4bn obese individuals worldwide and 340m Type 2 diabetics. The rule of thumb is that losing weight and hitting fitness goals is 80% nutrition and 20% fitness – you can see why nutrition professionals are so important in solving this global weight epidemic.
But they don’t have the right tools! From our research, these professionals are using Facebook groups, Whatsapp messenger, Google Drive and written diaries to track and communicate with their clients. These are the wrong tools and not fit for purpose. Prospr gives them one place to track, analyse, communicate and manage their clients.
Where are you based? How is the broadband?
We have been based at NDRC Launchpad, in the Digital Hub. Excellent spot for startups and great wifi 🙂
Latest news is that we are delighted to have moved into our new desks officially at Mastercard Startpath out in Sandyford where we’ll be based for the next while.
When was the company launched?
We launched the first version of our product at the end of November.
What have been your biggest wins to date?
Initial reaction has been great. We are in revenue and have paying customers across the world – Ireland, UK, Australia, NZ, US, Canada, France and Germany!
What type of people (market segment) are you trying to attract to your product?
We’re primarily a B2B solution targeting nutrition professionals – dieticians, nutritionists, personal trainers.
Tell us about your team?
We have a great team with 3 core full-time members.
Rob Cumiskey – Founder (CEO and Head of Product)
Previously with Hailo founding team in Ireland from 2012. Launched in Ireland, Spain, US and Asia. Finished as Head of Marketing EMEA managing teams in Ireland, UK, Spain and Asia.
Dave de Valera – co-Founder (Marketing and Ops)
Previously marketing, sales and operations with Spin 1038 and 98FM.
Gary Keegan – Business Development
Most recently nutrition advisor with Motivation weight management. 15 years in health and fitness industry in nutrition, personal training and sales.
What are you long term plans for your product / company?
Our plans are to get our next version of Prospr live by April/May and to really expand our presence in international markets. US and Australia and NZ markets are a huge focus for us.
What are your favourite tech gadgets?
We are all over connected and wearable devices right now. The Jawbone UP3 is, in our view, the best connected fitness device on the market right now. We’ve done a piece here on our thoughts.
What tech gadgets do you wish you could use to help you?
Has to be the Apple Watch! Can’t wait to get one!
How can people contact you?
If you would like to have your company featured in the Thursday edition of the Irish Tech News Business Showcase, get in contact with me on [email protected]