By @SimonCocking great interview with Claire O’Brien will be speaking at the upcoming 3XE event on Thursday, October 19th. See more and get tickets hereClaire O’Brien is the Marketing Manager at Design Wizard and has over ten years experience as a content creation specialist. Her areas of expertise include visual content, social media, and inbound marketing. 

1 min pitch for what you are doing now?

Making graphic design accessible to everyone, regardless of their technical experience and design know-how.. We are a graphic design software tool that gives people the power to unleash their inner creative magic. We have built an exciting, easy-to-use and affordable online graphic design tool that sets out to enable users get more inspired, more innovative and more proficient the more they use it.

How was the last year, what worked well, what didn’t move as quickly as you would have liked?

The last 12 months has been a great adventure, Design Wizard was launched in Beta in December 2016 and released publicly in March 2017. With that release came a new look for Design Wizard and we’ve added lots of features and integrations including integrations with HubSpot, Buffer and Marketo.

We’ve increased our image library to over 1.2 million images and created more than 15,000 templates for print and social media. We also made the decision to offer all our design features free including the ability to upload images, fonts and logos and create custom colour palettes.

 What are your plans for the future?

We want to continue to grow the Design Wizard user base around the world and change the way people create designs for print and digital. We are committed to sharing our industry knowledge, design and photography experience and teaching people the fundamentals of design. We also want to ensure that our users continue to get huge value from our software so we are continuously looking at ways to make the design process easier and more intuitive.

What will you be talking about at this event?

I will be talking about creating high quality images for social media, covering some design fundamentals and upcoming trends, and the impact of social signals on search. I’ll also be talking about the value of creating and adding relevant images to all areas of your website and how to optimize your images for search.

What inspired you to attend it?

It was recommended to me by a friend at Dublin Tech Summit last January. I was able to attend the  last 3XE event in February, just before we came out of Beta and felt genuinely enthused by the speakers.

Which influencers and websites do you follow to keep up to date with the latest developments?

I’ve been part of the growthhackers.com and inbound.org communities for many years. I guess like everyone else I follow Moz, Neil Patel and searchengineland, and a long list of people on twitter and LinkedIn!

How can people find out more about what you are working on?

You can visit our new website and blog, via twitter @getdesignwizard and welcome to connect with me on LinkedIn https://www.linkedin.com/in/claireobrien/

Anything else you’d like to add / we should have asked?

We’ve been busy working away on something very exciting that I can finally unveil to the world at 3XE Dublin.

Maximise your return in search with UX & CRO, insights with Mark Lilley, speaking at 3XE, October 19th


If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at [email protected] or on Twitter: @SimonCocking

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