One of the most important tools every business has is data and unlocking it is key to customer success. During the pandemic this was very important as was digital transformation. So, how is this done best? Ronan talks to Deirdre Purcell, Country Sales Leader & AVP for Salesforce Ireland about this and more.
Deirdre talks about her background, digital transformation, lego, making sure customers data is secure, handling the pandemic, and remote working.
Salesforce, is a cloud-based software company that provides CRM services. Salesforce is a popular CRM tool for support, sales, and marketing teams worldwide. By using CRM services, businesses can track customer activity, market to customers, and go deeper with their metrics and data.
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