TERMINALFOUR today announced the launch of the latest version of its software – TERMINALFOUR v8.1. The key features of the release are an automated migration tool and a new ‘Form Builder’, developed to underpin the online conversion strategies of universities and colleges.

TERMINALFOUR’s ‘Form Builder’ has been developed solely with the purpose to drive calls to action from students and improve online engagement and recruitment. For higher education, this might be to encourage prospective students to apply for courses, request a campus visit or course catalogue.

Piero Tintori, CEO and Founder, TERMINALFOUR, said, “The competition for students is an intense and increasingly international contact sport, and the institutions that are rising to the challenge are orchestrating sophisticated and highly integrated digital marketing strategies. Those websites that are meeting their goals and KPIs are focused on converting and driving engagement from students. Our latest release is designed to drive the success of this conversion strategy by tying it to the quality and capabilities of online forms.”

The company already works with leading universities across Ireland and the UK including University College Dublin and TERMINALFOUR have also been awarded ISO27001:2013 Information Security Certification.

For more information, visit: http://www.terminalfour.com/

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