One of the main goals for any business is to generate more leads and attract more loyal customers. This is often easier said than done, especially in markets wh...
How to deal with negative comments on social media
By Angela Baker
How Brands should deal with negative comments on social media
Social media is such a ...
Could social media replace face to face networking in 2020 and beyond?
By Siobhan Fitzpatrick, founder TheNetworkingSummit
The Internet and social media networks have revolutionised the way we do business. Thanks to tools such as LinkedIn, Twit...
How do I trust thee? How Do We Build Trust in a connected world?
Trust is the foundation of any and all human relationships. It is a feeling of confidence and ...
How to Engage a Social Media User in New Content
By Angela Baker
Social media has become the ultimate tool in marketing. For many, it has become the catalys...
The Benefits of Showcasing Your Company Culture on Social Media
Rare is the company today that hasn't realized, and capitalized on, the popularity of social media to sway consumers and sell products. The trouble is, that's a lot of noise for shopper...
I’m so sick of seeing boring, badly-made videos, aren't you? And not just on YouTube! We live in the age of fast consumption where video is everywhere from Link...
It’s rather amazing how frequently the words “fake” and “authentic” appear in published articles or are mentioned in talks about our digitally infused world. Ir...
Let’s face it: social media can seem scary to a business (regardless of size) trying to promote their services/products. There are so many platforms and, when you do choose one, it feels like you just entered a savage race for customers’ attention.
...
