Follow them back on social media
Social media is one of the most powerful marketing tools for small and medium-sized business owners, but if you’re not using i...
As a business owner, there's no doubt that you want all of your customers to turn into loyal and regular patrons. Unfortunately, business isn't always that simp...
Intercom, the first customer platform for internet businesses, has announced a $125 million Series D round, with a post-money valuation of $1.275 billion. The round was led by Kleiner Perkins, with participation from GV (formerly Google Ventures) and...
Branding in a Digital World
The world around us is changing, and recently faster than most can keep up with. A new era of digital natives who were born in th...
Tata Consultancy Services, a leading global IT services, consulting and business solutions organization, has been named as the fastest growing IT services brand...
By Royston Guest
Are you thinking ‘inside out’ or ‘outside in’?
Great businesses and their leaders think ‘outside in’, the customer is the focal point of everything they do and how they do it. They are fanatical about looking at themselves thro...
A unique new app is set to change the face of the security industry in Ireland thanks to a family-friendly company who aim to rewrite the rules of customer enga...
Launching a business is a lot of work, no matter the industry. Startups are especially difficult as funding is usually low and time is always limited. Even so, ...
CxOs really don't want to hear about your features. Tell them this instead.
Ever bounced into a sales pitch all excited about a new feature or piece of technology, only to realize that the decision makers you’re addressing couldn’t care less?
N...