I used to say that people don’t fall in love with brands, but with the interface of a brand. But pretty soon (or now already, in some parts of the world) person...
By Robin Gurney @ TIPTOP INSIGHTS. Assessing unsung neuromarketing heroes. In this article, we look at implicit reaction time tools.
Whilst there is still s...
By @SimonCocking review of You Can Achieve More, Live By Design, Not By Default by Shiv Khera, available from Bloomsbury here.
While it is often said that a person with a negative attitude cannot be helped, it is also true that a person with a pos...
