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Majority of Consumers are Influenced by Social Media Before purchase

In Ireland, all generations look to social media ads before making a purchase (61% of Baby Boomers, 75% of Gen…

4 years ago

66% of people find it creepy when their phone delivers ads based on their conversations

Two-thirds (66%) of consumers in Ireland find it creepy when their smartphone delivers ads based on their conversations, according to…

4 years ago

Epistemic Fragmentation Poses a Threat to the Governance of Online Targeting

The following is a paper on epistemic fragmentation issued by Oxford academics' Dr Silvia Milano, Dr Brent Mittelstadt, Professor Sandra…

5 years ago

Uplift have suspended buying ads on Facebook

By Siobhán O’Donoghue, Uplift director Uplift has decided to suspend buying ads on Facebook. Here’s why. Uplift are Ireland’s largest…

5 years ago

How to Make Ad-Free Content Networks Work with Blockchain Tech in 2019 By Martin Floreani

The public hates interruptive ads. What the public loves is great content seamlessly delivered. HBO and Netflix are beloved brands…

7 years ago

Using video ads to promote your business with a call to action on Facebook Messenger

by Natalie Andersen, content writer, and enthusiastic blogger. She believes that everyone’s life has to be the result of the…

7 years ago

5 technologies that could change digital marketing

by Joseph, Adel SEO Online technologies are ruling the world! Marketers know that offloading every resource you have at a…

7 years ago

Re-thinking customer service in the digital age

by Nathan Sykes, the founder of Finding an Outlet When eCommerce first reared its head — or online shopping, in…

7 years ago

Crypto expert expresses concern about Google advert

Google's ad for its new product ‘Call Screen’, where it pokes fun at crypto mining, stating that the activity costs…

7 years ago

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