SurveyMonkey Launch New Data Centres And Reveal Interesting Research on GDPR Consumer Sentiment in 2019 With Ross Moser

With Ross Moser, Chief Products Officer at SurveyMonkey.

What is your background briefly?

I have worked quite a few years in tech,  prior to SurveyMonkey I worked for four years with Product and Operations roles at Google and some years with companies such as The Brunswick Corporation and Human Factors International.

Is it logical for what you do now?

Definitely, this background helped me when I started at SurveyMonkey and helps me with my current role as Chief Product Officer. I have been with SurveyMonkey for almost 8 years now since August 2011.

1 Min Pitch For What You’re Doing Now?

I am the Chief Product Officer here at SurveyMonkey since early 2018. I deal with the product side of SurveyMonkey and product related issues between working with customers and ensuring the product we send out is a satisfying one especially for our enterprise customers.

The ultimate guide to using surveys for content marketing | SurveyMonkey https://t.co/rFfj7EZdyo

— Ross Moser (@rmoser) April 16, 2019

Tell us about this new data centre and will we see a bigger expansion of them in the future?

Our new data centre in Europe will be available to enterprise customers as of the end of May, The public cloud infrastructure enables SurveyMonkey to host data locally for customers located or doing business in the region which from talking to people and organizations we deemed to be an important priority for them. A large part of this was understanding what European customers wanted, just over a third of our business comes from outside the U.S of which a large part is Europe. This data centre is the first step in increasing our footprint here for European customers and a big part of SurveyMonkey’s growth strategy.

What do you think about the idea of SurveyMonkey as a ‘freemium model?

SurveyMonkey currently has around 17 million active users with 60 million registered accounts in over 190 countries. Of those numbers over 600,000 of them are enterprise customers. SurveyMonkey focuses more on the enterprise side of things and working with businesses to ensure our product is working as intended for those who use it on that level. The “freemium” version of SurveyMonkey is for individuals, not organizations and also helps spread the word of SurveyMonkey as more people are able to access it at the ground level.

With the GDPR Stats that SurveyMonkey gathered what stood out to you the most?

There was a lot of interesting data gathered, I think the most interesting thing for me was the fact that 82% knew what the GDPR was after a year with only 6% saying they’ve never heard of it, that says to me that the other 12% are vaguely aware or maybe not very knowledgeable on it but have some idea what it is which I definitely think is a satisfying amount compared to what it was last February when it was introduced.

Where can people find more about you and your work?

 Linkedin 

Twitter

SurveyMonkey

SurveyMonkey operations in Europe

The European data centre launch follows the company’s acquisition of Amsterdam-based Usabilla in April 2019, and the hiring of international sales leaders based out of its Dublin European headquarters, to drive adoption of the SurveyMonkey platform among mid-market and enterprise organisations across the region.

Customers currently use SurveyMonkey products in 16 different languages and deploy surveys written in 57 languages.

About SurveyMonkey

SurveyMonkey is a leading global survey software company on a mission to power the curious. The company’s People Powered Data platform empowers over 17 million active users to measure and understand feedback from employees, customers, website and app users, and the market. SurveyMonkey’s products, enterprise solutions and integrations enable 350,000+ organisations to solve daily challenges, from delivering better customer experiences to increasing employee retention. With SurveyMonkey, organisations around the world can transform feedback into business intelligence that drives growth and innovation.

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