It’s such a competitive landscape Cormac McLoughlin, Director of Product Management at Workvivo

Building and growing product teams and organisations, understanding of go-to-market strategy and SaaS business models, technical background, and irresistible entrepreneurial streak is very important in todays startups. If your product and design is not easy to use and understand, you will end up losing customers. Ronan talks to Cormac McLoughlin, Director of Product Management at Workvivo about this and more.

Cormac talks about his background, what Workvivo does, one of Workvivo’s core tenants, increased usage of their app during the pandemic, and the old legacy internet. Cormac also talks about how Workvivo helps communities foster, the importance of product and design, preparing for the latest technologies, working in a startup, being very customer focused, and advice for people doing product development in a startup.

More about Cormac:

Cormac is an experienced product leader with experience of building and growing product teams and organisations, understanding of go-to-market strategy and SaaS business models, technical background, and irresistible entrepreneurial streak.

Prior to joining Workvivo, he worked in a number of senior product management roles, most notably at HubSpot and Paddy Power. Since joining Workvivo, he has spearheaded the development and company mop growth which has seen year-on-year growth of 150%.