One of Ireland’s leading mortgage brokers, the Irish Mortgage Corporation, has announced the launch of its new AI (Artificial Intelligence) and digital messaging platform in partnership with Belfast-based Syndeo, a specialist customer experience consulting and technology company.

The Syndeo AI and digital messaging platform will act as a digital assistant using AI-powered messaging and advanced chat technology. It will enable the Irish Mortgage Corporation to generate leads, increase conversion rates, answer common questions, schedule appointments with customers and reduce service costs via their website and messaging apps.

In addition, this new platform will improve customer experience, allowing customers to engage with the Irish Mortgage Corporation via a range of digital channels, at any time, day or night.

Speaking about the Irish Mortgage Corporation moving towards digital and AI, Liam O’Connor, Sales Director at the Irish Mortgage Corporation commented, “The pandemic has fast tracked the need for us to connect and engage with prospects and customers in an online world. Increasingly they want to be able to communicate with us via the digital channels of their choice at times that are convenient to them, which are often outside business hours. We now have the capability to do this with a 24/7 digital assistant powered by Syndeo.

The AI technology also allows us to reply to multiple enquiries at the same time, ensuring we are always providing immediate responses. The Syndeo AI platform launch is a very exciting development in the digitisation of our mortgage process and one that will significantly enhance our online customer experience.”

Liam continued, “We look forward to achieving further business growth as we use Syndeo’s intelligent chat technology to help us work more efficiently and provide a more personalised online engagement for our customers.”

Robert McGarry, CCO at Syndeo added, “It is great to see the Irish Mortgage Corporation communicating with and selling to their customers in innovative and exciting ways. The adoption of AI and related technologies in financial services is still in its early stages.

“However, with the advent of Covid and more remote interactions, having a clear digital engagement strategy to engage customers and generate leads is now a necessity. I look forward to our continued partnership and seeing the Irish Mortgage Corporation drive further growth in their business in the coming months.”

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