On Blue Monday Irish app Huggnote launches theme to beat ‘January Blues’ ahead of International Hugging Day on January 21st.

With approximately 7% of the Irish population affected by Seasonal Affective Disorder (SAD)’ according to the HSE, Irish start-up Huggnote aims to make hearts sing across the globe this January by adding a ‘January Joy’ theme to the app which turns songs into virtual hugs.  And the start-up, which is founded by Limerick sisters Jacqui and Perry Meskell has been announced as a finalist at the Hotbed Expand Accelerator to pitch live on stage at its finale showcase event at the end of January.

Award-winning Huggnote, created by Limerick sisters Jacqui and Perry Meskell aims to make it easier to be there for loved ones the instant it’s needed. And with people across  Ireland experiencing ‘January Blues’ feelings of low mood and decreased energy – the app sees a surge in users at this time of year.

With users in 204 countries, Huggnote has another reason to be joyful this January having been selected as one of just five finalists from 45 startups spanning SAAS, Healthtech and AI at the London Accelerator ‘Hotbed Expand’ showcase to be held at Blackfriars on January 30th.  Chosen for Huggnote’s ‘rapid execution and market traction’ during the programme, the event is open to self-certified investors, founders and ecosystem contributors.

Huggnote, which has won numerous awards, including for its social and sustainable impact, transforms heartfelt messages into unique, personalised experiences by pairing them with the perfect song.

• To send a ‘January Joy’ Huggnote, go to www.huggnote.com– click ‘send huggs’ and after signing up simply select your theme, song, add a message and send via WhatsApp, Text or any other channel you choose.
• To attend the Hotbed Expand Showcase at Lewis Silkin in Blackfriars in London on January 30th visit www.hotbed.co for more info.

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