Granite Digital acquires enterprise digital product agency Armour

Granite Digital, Ireland’s leading full-service digital agency, has announced that it has acquired Armour, one of Ireland’s leading enterprise digital product agencies. Granite’s latest acquisition will boost its global reach adding over 150 Armour clients from across Ireland, the UK, and the US, establishing Granite as Ireland’s largest independent digital agency.

Founded in Galway in 2010 by friends Andrew Dewdney and Jamie Casey, Armour brings deep experience and expertise in product and mobile apps development. Offering a wide range of services that includes strategy, user experience design, online and mobile application development, Armour designs and delivers high-quality enterprise solutions for their clients which Armour delivers include Supermacs, Intel, eflow, Medtronic, Rehab, and Pfizer.

Granite anticipates that after acquiring the Armour business, annual revenues will grow to more than €14M in 2023. In 2022, Granite acquired and successfully integrated the businesses of Dublin-based Continuum and Willows Consulting. In recent years, Armour is the 14th Irish digital services business to come under the Granite umbrella following a series of acquisitions that include Connector, Webtrade, MediaOne, Apps Made Easy, and New-York based LCM 247.

Andrew Dewdney, Jamie Casey and their team of 10 will join Granite and will lead their product development division, with a particular focus on delivering new projects in Europe and the US. Granite will have more than 120 digital specialists with the addition of Armour, which will become a key strategic business unit within the Granite Digital Group.

Speaking on the acquisition, Conor Buckley, CEO of Granite Digital said: “We are thrilled to announce the acquisition of Armour, which will enable us to assess, design, and develop products and customer experiences that respond to the needs and expectations of today’s customers. This acquisition will not only increase our breadth of services with enhanced product development capabilities, but it will also give us the flexibility to adapt to whatever comes next in the rapidly evolving world of digital customer experiences. We are excited to see the impact this acquisition will have on our business and our ability to deliver a more comprehensive range of digital services and experiences to our growing Irish and international customer base.”

Andrew Dewdney, Co-founder and Director added: “We are thrilled to be joining Granite as part of their acquisition of Armour. As a highly skilled agency specialising in creating digital products with a great user experience, we have been helping businesses take digital transformation to the next level since 2010. Now our team of experts will join Granite to create best-in-class websites and enterprise-level web applications. With the additional expertise and capabilities the Granite team bring, we look forward to further accelerating our client business and growth potential.”

Granite Digital has expanded to become Ireland’s largest independent digital agency. Design, technology, strategy, digital marketing, advertising, and secure managed hosting are among its service offerings. Granite’s growing client base includes Lidl, Dalata Hotel Group, Bord Bia, Cork Chamber of Commerce and Webhelp.

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