Garner Insights has put together a new analysis of the load balancing software market, providing an indication of the industry trends going into the next decade. The “Global Load Balancing Software Market Size, Status and Forecast 2025” looks at the development status and forecast of load balancing software take-up in the U.S., Europe, Japan, India, China and south-east Asia.

Conducted by Garner Insights, who perform extensive market reports across a plethora of sectors, the report discusses the current market size of the worldwide load balancing software market and its potential growth rates based on historical data going back five years. It also features company profiles of key brands in the sector that have been pushing the benefits of high availability for online businesses and organisations, developing HAProxy and on-edge load balancing software solutions to improve user experience by distributing workload across a number of servers.

Moreover, the report provides an overview of the market based on industry drivers, the limitations of the market and its prospects in the coming years. The report splits the types of load balancing software into two distinct categories: on-premise and cloud-based solutions. It displays the revenue, price, market share and growth trends of each category. The study touches upon the outlook for end-users too, forecasting sales volumes, market share and growth rates for each type of load balancing application among small-and-medium-sized enterprises (SMEs) and larger companies.

Load balancing is increasingly in vogue among businesses and organisations that operate online. In an age where user experiences are almost the be-all-and-end-all of online success for brands load balancing ensures that popular applications and IT infrastructure deliver consistent experiences regardless of user demand. Load balancing spreads the traffic to a web application or system across multiple servers, ensuring individual servers are not overloaded at peak times and thus avoiding incidents of them going offline. It’s also a highly scalable solution, allowing websites to utilise fewer servers during off-peak periods.

Business in the 21st century is 24/7 and it’s global. If you’re doing business online in all four corners of the world in a variety of timezones, downtime is not an option. Load balancing also gives online firms opportunities to conduct periodic maintenance of their servers, funnelling traffic to alternative servers during planned maintenance and repairs and improving the long-term efficiency and performance of systems.

In the event that periodic maintenance doesn’t prevent server failure, load balancing can help brands to efficiently manage breakdowns. Online firms are increasingly utilising multiple data centres, quickly alerting you of any failures and re-routing traffic and resources to unaffected servers.

Last year, Wirehive conducted a survey of 1,000 consumers in the UK, questioning them on their attitudes towards poorly-performing websites and website downtime. More than two-thirds (68%) of survey respondents said that if a website was down when they tried to access it, their opinion of the brand would be affected negatively. More than half (57%) said they would not purchase goods or services from a brand that experienced excessive downtime. For those still on the fence about using load balancing, these statistics alone should shock you into action. Nevertheless, be sure to look at the Global Load Balancing Software Market report for guidance on the right solution for your business.

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