Over the past four years, freelance marketplace Moonlighting has gone on an incredible journey, an odyssey that has taken the company from the small town of Charlottesville, VA to the doorstep of becoming the most disruptive force in employment worldwide. Back in 2014, a dozen or so University of Virginia students joined in testing the first Moonlighting mobile application at their office above a local eatery known for its delicious homemade meatloaf and mash potatoes. “I am not sure I will ever forget that humid August eve when we launched our beta app, with the rich aroma of southern cuisine and optimism emanating through the air,” reminisces Moonlighting Founder & CEO, Jeff Tennery.
Fast forward four years later, and the app has grown into a full-fledge platform that supports the freelance livelihoods of over 660,000 people in all 50 states. Along the way, Apple featured Moonlighting three times in the App Store, and three of the largest news media companies including publishers of the iconic Chicago Tribune, LA Times, and USA TODAY have introduced the freelance platform to over 100M readers nationwide.
Moonlighting has always been a mission-based company, focused on helping people start, build, and grow their own personal business. From inception, founders Jeff Tennery, Ritesh Johar, and Roy Slater had a grand vision to empower millions with the necessary tools to build their own version of the American Dream. They even recently produced a reality series called Stories from the American Dream with the sole purpose of showcasing their users’ unique talents.
“With all the success we have achieved to date, something felt a bit hollow for us as founders as we reflected on how far we had come,” lamented Tennery. “From day one of the company, Moonlighting has been all about starting a revolution and being inclusive so that everyone can participate in the gig economy.” While Moonlighting has been successful in providing the canvas for users to promote their personal businesses, the founders felt like they could do more to engage their most valuable asset, the freelancer.
Inspired to do right by the very people who have helped bring Moonlighting to the forefront, they decided to launch a crowdfunding campaign. With help from Republic.co, a piece of the business has been carved out so that these same loyal users of Moonlighting and believers in the freelance economy can be included as real owners of the business.
Now as Moonlighting approaches their anniversary in October, they are being beckoned to take the platform worldwide. Following the same playbook created in the US, and infusing blockchain technology into the platform, Moonlighting will use the proceeds from this crowdfunding campaign to scale revenues and expand internationally with support from new marketing partnerships in Canada and the U.K.
The spirit of Moonlighting is spreading worldwide, thanks to the entrepreneurs and freelancers using the platform. “We feel an immense sense of pride each day we serve this talented group of risk takers and now, as we kick off this crowdfunding campaign, they can share in that same success as partners in the very business we love,” says Tennery.
If you would like to participate in this unique investment opportunity, please visit republic.co/moonlighting and come join the revolution!
If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at Simon@IrishTechNews.ie or on Twitter: @SimonCocking
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