Emmanuel Adeleke, Partner, Technology & Transformation, Deloitte Ireland
More than half of people (52%) in Ireland trust GenAI to give medical advice that will direct them to the right medical care, but their comfort levels drop to 42% if a doctor uses it as an assistant.
This data comes from a Deloitte survey of 2,484 participants in Ireland, examining trust in GenAI. From summarising the news to recommending insurance or financial products, GenAI is trusted to produce reliable results but more so for personal use.
However, users of GenAI trust businesses using it for these purposes less. For example, while nearly three-quarters trust GenAI to summarise news articles, only half (50%) trust an article that was written by a journalist using GenAI. Similarly, only 42% trust a medical diagnosis when a doctor used GenAI as an assistant and 47% for banks using it to assess eligibility when applying for loans or mortgages.
Nearly three-quarters (73%) of survey respondents who use GenAI say it can help businesses improve their products or services and over a third (67%) say GenAI can create better work experiences for employees.
36% believe they would complete their tasks faster, 35% say it would improve the quality of their work, and 34% think it will provide ideas that they wouldn’t have thought of otherwise.
More than one-fifth (23%) believe their company does not have a policy or guidance about using GenAI in the workplace, but nearly half (42%) say their company encourages its use for work purposes.
Emmanuel Adeleke, Partner, Technology & Transformation, Deloitte Ireland, says it’s important that businesses make a conscious effort to build trust when it comes to developing Gen AI:
“It’s exciting to see that so many respondents recognise the opportunities AI can bring, from helping with brainstorming to improving the quality of work produced. With more than two-thirds saying it can create a better working environment, it shows organisations that there is an opportunity to help their employees be happier in work and ultimately produce improved results.
“There is a disparity between the personal and business use of AI, and we see a drop in trust in cases such as a doctor or a journalist using it in their work. This re-emphasises why we need to build trust and fluency in this transformative tool.”
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