By @SimonCocking

VideoBase We create and deliver high quality video content. Give us a shout! [email protected]

Describe the company – the elevator pitch …

Videobase is a young video production company based in Dublin. We focus on corporate videos, event and product promos as well as motion graphics animation.

How are you different?

The reason I launched Videobase was because I was tired of seeing the same old videos time and time again. People just blatantly selling their wares or services without much thought given to their audience. Emotion and story is the key to any successful video these days. People don’t want to be sold to, they are looking for a reason to buy. And this is what makes us different, we focus on the end user so that our videos resonate better with the intended audience. Whether its corporate videos, live events or a promo video we focus in on what the end user will want from the video and tailor the work accordingly. We strive to show the unique style and vibe of each client we work with.

Why will the company / product do well?

Thankfully film making and video production is a craft that no one has ever mastered. There is always something new to learn and your skills can always be improved and sharpened. This excites us! Knowing that each new job comes with the potential to learn and grow is ultimately what will allow us to succeed. Our passion and desire to constantly hone and refine our skills is why we will do well.

Where are you based? How long will you stay there?

We are currently based in Philip’s house in Leopardstown. The space and facilities are perfect for our needs. Most of our work is done off site, whether that’s meeting with clients or the shooting of the videos themselves. But as a startup its great to have a space away from home to sit down and focus on the work at hand. We are very content where we are, as we scale we will perhaps look for something a little more central. But for now the great views over looking Leopardstown race course are a welcome change from the busy inner city scene.

When was the company launched?

I launched Videobase back March of this year. Coming from a video production background i had the desire to focus on my own style of work so i just took the plunge, and its been going well so far.

What have been your biggest wins to date?

As a startup i think its important to acknowledge even the smallest of wins. I keep a small “Praise Folder” of nice things that people have said about my work, believe me there will come a day when your feeling down and cracking open the folder will help lift your spirits. But i would say our biggest wins to date has been working with large companies like Product2Market and HKC Security. Its a real confidence booster having big companies trust in you to deliver a good video for their business.

What type of people are you trying to attract?

We feel its very important for us to diversify our work. Sticking to one target market runs that risk of our work stagnating. Taking on varied jobs from companies in different sectors really helps to keep our work fresh and to keep the creative juices flowing. So we are really happy to work with anyone who is interested in having a video produced for their business.

Tell us about your team?

As it stands I’m currently a one man band. I shoot, edit and grade the videos myself. My college education was in video game design which I studied for 3 years focusing on 3d modelling, I then did a further 2 years of digital media production. Coming out of college I got a job working in one of Ireland’s longest running production studios where I trained as a camera operator and editor. But collaboration is key in this industry and thankfully I work closely other artists in the area. From voice over talent to audio technicians. And we’ve recently struck up a close working relationship with Aerpas.ie and are excited to be working together on a number of upcoming projects.

What are you long term plans for your product / company?

Going forward I plan to take on some in house staff to focus on key areas of production. Having a team of dedicated editors, colorists and motion graphics artists will really allow us to streamline the production process. We are due to launch a new side venture in Q2 of 2016, but that’s hush hush for now! So keep your eyes peeled.

What are your favourite tech gadgets?

Gaming is a huge hobby of mine. So if my head isn’t glued to a camera or editing suite, its usually stuck to my Nintendo 3ds. I’m enjoying the trips down memory lane with the recent remakes of the Legend of Zelda series.

What tech gadgets do you wish you could use to help you?

There are very few gadgets that cause a big stir in the Video Production world. But the Freefly Movi is one of them. It gives filmmakers an unbounded level of freedom compared to devices that have come before it. So I’ve already written my letter to Santa and this is top of the list. I’m hoping to find one under the tree come Christmas morning! (I’ve been good all year, I swear!!)

How do people get in touch with you?

You can find us on our website http://videobase.ie/ or email me directly at [email protected]. Our twitter handle is @VideoBaseIRL


If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at [email protected] or @SimonCocking

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