By @SimonCocking

Describe the company – the elevator pitch …

Turtler GPS is privacy-focused GPS tracking and location sharing. Our apps for companies and families offer specialized and feature-rich applications that go above and beyond the competition in securing and keeping private personal location data. Our privacy focus and features are absolute.

We are a mobile and desktop application plus a small GPS device with mobile phone features for children. For companies Turtler is employee tracking to record hours at job sites, share worker and vehicle locations with customers and users and much more.

How are you different?

Too many GPS apps do not safeguard data responsibly, and a shocking number actually sell location to marketers and data aggregators. Turtler takes an extreme approach to not only data privacy but also security. We not only don’t share it, but we actively delete historical data and go to lengths to secure it.

For companies, our GPS tracking provides very advanced features for knowing and sharing locations – but is purposefully non-invasive of employees privacy and gives an uncommon level of control to employees so that they are always aware and in charge of their data. Turtler is for companies who highly respect their employees and don’t want to overstep boundaries – but also want to take advantage of the many benefits of GPS features.

Beyond that, the feature set of Turtler is easy to use and very comprehensive.

Why will you do well?

We believe privacy of location and personal data will be increasingly important to users and companies, and that there will be a significant niche that demand it.

Currently, many GPS apps are simply clunky to use and our user interface and experience are superior. We have unique features for location sharing that do not exist in other applications.

The GPS device we offer is a great value for parents and children, and its system incorporates all the privacy and security features of the Turtler ecosystem.

Where are you based?

Dublin, with many of us working on Turtler around the world.

When was the company launched?

June 2017 in Ireland

What have been your biggest wins to date?

Our application development progress is on schedule, we’ll launch middle 2018

Who are you trying to attract to your product?

Companies and families who want GPS tracking with a high level of privacy, security, respect for those who are tracked, and quality.

What tips would you give to others looking to build their business?

“Innovation and respect for users is key”

Tell us about your team?

Irish partner and investor is Maggie Kelley. CEO is Stephen Schroeder from the US, who brings a history of mobile and web application development. Stephen is the MD of, a successful web and mobile app development agency in Shanghai.

What are your plans for the future?

Launch! Take over the GPS tracking market with a higher quality and more respectful of users approach.

What are your favourite tech gadgets?

We love the possibilities, conveniences and increased safety GPS location sharing can bring to workers, families and users of public transport.

What tech gadgets do you wish you could use to help you?

A time machine to get started on Turtler even earlier.

How do people get in touch with you?

[email protected]

If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at [email protected] or on Twitter: @SimonCocking

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