By @SimonCocking interesting interview with JohnMurrayHeadshots Award Winning Peter Hurley Trained Headshot, Portrait & Advertising Photographer & writer Former  &  Ambassador. IG: johnmurrayheadshots

Describe the company – the elevator pitch …

John Murray | Headshots, I am a portrait photographer, specialising in the art of the Headshot, and a blogger, speaker content contributor focusing on self image and self acceptance. We give people a unique view of who they are, as opposed to what and who they think the world expects them to be.

How are you different?

The main focus of what I do is internal. Finding the substance of clients rather than just taking a picture of what is on the outside. I use a cross section of both psychology and physiology to show my clients how they look to those who know and love them. The version of them they see in candid photographs that they like, instead of the posed photographs we all feel uncomfortable looking at.

Why will the company/product do well?

It does well because it is different. I spend so much of the time with clients talking about their day to day life. How their body and brain works and giving them a little insight as to how we read each other and read images. The premise is simple. Feel great and you will look great. So clients leave looking at themselves in a new light and leave feeling elated.

It’s like a therapy session that you just so happen to have had photographs taken in.

Where are you based?

I am based in South William Studios, on South William Street in Dublin 2. Literally a two minute walk from Grafton Street and have only recently started shooting in 1G1 Studios on the Crumlin Road in Belfast city centre too.

When was the company launched?

The company as it is now was launched in 2015 after I trained with my mentor Peter Hurley. To that point I was shooting anything that paid the bills. Some magazine fashion work, Weddings and Portraiture.

What have been your biggest wins to date?

There have been a few. Training under the worlds top headshot photographer is definitely one of those great wins while I was a brand ambassador for Canon and Sandisk. It was life changing. As far as wins go, I don’t really rate any win over any other. Every face I photograph widens the reach of my message that every face is beautiful.

What type of people (market segment) are you trying to attract to your product?

Everyone and anyone with a face. Most of my clients are corporates, I shoot for Bank of Ireland Private Banking, Target McConnells Advertising agency, Chill Insurance and I am a Google supplier panel member. Anyone who wants to take their personal marketing to the next level, or anyone just looking to feel better about who they are and how they look.

Tell us about your team?

I am very lucky to have a great team around me, some on the payroll and some go to guys when you need help with something.

I am the boss of course. I have worked with some of the greatest names in photography and shot faces from Bond Villains and West end Actors. I have a huge interest in self development and self acceptance and try to impart some wisdom on my clients.

My hair stylist, Rachael is the owner of D4 Hair Studio. She has worked with me on countless jobs and is brilliant, both for womens hair and as a barber.

I have a couple of assistants. The muscle. Two of my muscle guys are members of Dublin Fire Brigade and my main assistant / back up is Picture me Perfect Photographer Kevin Flynn. He shoots my behind the scenes stuff.

I have a great range of support too, from my brother Jason who is a barrister and helps with any contracts stuff, to the guys in Conns Cameras who can find anything you need.

What are your long term plans for your product/company?

The plan is to keep shooting and talking. Making people feel better about themselves, as they are one face at a time and obviously to pay the bills in the mean time. We have some international work in the talks process at the moment. We are looking at a trip to India to work with victims of Acid attacks with the Beyond Skin Foundation and some work in Dubai also.

What are your favourite tech gadgets?

I couldn’t do it without my cameras of course. I am using the Canon 5D Mark III at the moment and looking at moving to the 5DSR. My favourite piece of kit at the moment is actually a tripod. My Feisol CT3472LV with the Arca Swiss P0 Ball head. It has a maximum working height of 6 feet 5 inches. Helps with the taller clients. Not cheap but worth every cent.

What tech gadgets do you wish you could use to help you?

I think I have everything I need and use them all. From my Data Colour calibration tools and Spyder4pro screen calibrator to my light meter. They are essential tools of the trade.

Anything else you’d like to add/we should have asked?

I’m sure everyone reading this will come up with a different question. To be honest I would love to hear them. Everyone takes something different away from what I do and how it relates to them.

How do people get in touch with you?

People can get in touch via the website. or by email [email protected] My social media links are all on the website too.

If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at [email protected] or on Twitter: @SimonCocking

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