Business Showcase : BBN Times: The Media Disruptor

Introduce yourself and your company

My name is Badr Berrada. I am the Founder & CEO of BBN Times, an online media company which connects industry experts with readers. I am also an international best-selling author with the Growth Hacking Book. I have created BBN Times to revolutionise mainstream media by providing a voice and a platform for those willing to know more about the latest business trends without any editorial bias. We proudly focus on ensuring our readers get well researched information by relying on renowned experts to write compelling articles.

Since launching in Q2 of 2017, we have achieved 14.5 million page views by 6.8 million users. Our website and mobile app are fully automated. Supported by world class experts, BBN Times produces quality content in the marketplace. We have assembled inspirational CEOs, leading disruptors, LinkedIn Top Voices and government officials to foster meaningful stories and conversations. BBN Times is committed to reimagine the future of the business world with unparalleled access to engaging content, insights, research, and so much more.

Business Showcase : BBN Times: The Media Disruptor

How is BBN Times different from the other online media platforms?

BBN Times consistently reinvents itself by adopting emerging technologies and introducing new processes. We always make sure to concentrate on high quality content. We are not afraid to admit mistakes. We fix problems by building a stronger relationship with our audience.

We are always here for our readers. We give them peace of mind by listening to their feedback. They know they can rely on us. We frequently update our platform to provide a better user experience for our readers and contributors. Our Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) specialists guarantee that our articles remain on top of the Google News and the search engine rankings.

To ensure our clients always make informed decisions, our platform provides them with detailed statistics and analytics to decide the next steps at the end of each advertising campaign. We also implement a robust social media strategy to grow our brand, readers and key stakeholders.

Why will you do well?

We have a clear vision by keeping long term objectives in mind while dealing with the immediate needs of the present. We are comfortable with change, knowing how to execute successful strategies. We have a strong network of like-minded individuals.

Where are you based?

We are incorporated in London but we are planning to expand in North America.

When was the company launched?

29th May, 2017.

What have been your biggest wins to date?

Several of our articles have been featured in prestigious higher education institutions such as Harvard Business School (HBS), Massachusetts Institute of Technology (MIT), University of Pennsylvania (UPENN), New York University (NYU) and ESSEC Business School. We have conducted successful advertising campaigns with large corporations such as Samsung, Vodafone, Tesla, Subway and Northern Railway.

Who are you trying to attract to your product?

Our content is targeted primarily to business leaders, decision makers, educators and industry practitioners. BBN Times provides organisations the ability to easily find emerging business trends in various markets by gaining unique insights.

What tips would you give to others looking to build a successful business?

Stay honest and authentic by ensuring that your customer service is exceptional. Satisfied customers are more likely to refer other people to you. Make sure to strike the right balance between nurturing existing customers and finding new ones. Invest time to build a strong network and use social media to find out what people are saying about you. Identify trends to improve your customer service.

Keep up with the latest trends and focus on improving your products and services. There is always a room for improvement. Don’t be afraid of new experiments, refine your approach to achieve better results. Deliver value to your target customers, and you won’t be one of the choices, you will be the only choice.

What are your plans for the future?

We will continue to grow and evolve in more countries. Hiring smart individuals with complementary skillsets and launching new products are necessary to make the most of our resources and capabilities. Our main aim is to become a leading media tech company by providing more innovative content. We have started our journey with articles, but it’s time to focus on the future by working on video marketing, artificial intelligence, internet of things, augmented reality and other immersive technologies.

What are your favourite tech gadgets and which ones do you wish you could use to help you?

I use various tech gadgets in my daily life. Gadgets have increased human productivity in terms of work and made the world a better place to live in. They not only make our lives easier but also save our money and precious time. My favourite gadgets are “Eufy” the robot vacuum cleaner, Apple Watch and wireless earbuds. These gadgets have the power to make me smile by having access to my emotions and needs. I wish I could use more AR & VR related gadgets to experience the world in a different perspective.

How do people get in touch with BBN Times?

Please write to us at hello@bbntimes.com or visit our website www.bbntimes.com. You can also get in touch with us on Twitter, Facebook and LinkedIn.

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More about Badr Berrada ->

Badr Berrada is an Alum of the London School of Economics with a Masters in Economy, Risk and Society, and holds a Bachelor in Finance from Cass Business School. He is an international best-selling author as well as the Founder & CEO of BBN Times. Badr is a dynamic young digital entrepreneur. He is a huge advocate of providing a platform and voice to anyone willing to know more about the latest business trends. He has partnered with over 150 experts from all around the world to write genuine and unbiased content. Each BBN contributor is a Global Influencer, CEO, Board Member, Government Official or LinkedIn Top Voice. A self-confessed puzzle seeker and lifelong learner, Badr personifies hard work, honesty, performance, and achievement. Coupled with a positive outlook and innate curiosity to problem solve, Badr uses these traits to inspire others.

More information about Irish Tech News and the Business Showcase

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