We interviewed Raimondo Gissara who will be in Dubai on 23 June 2018 for the latest Blockchain Investor conference.
Raimondo is a “natural born entrepreneur” with 20 years of experience between Europe and Asia, from big corporations (L’OREAL) to self-funded ventures in China and Switzerland
Since 2009, Raimondo has launched three successful start-ups in the advertising & marketing industry in China with his English partner, Luther Jones.
#be, a user-centric revolution in data control and monetization, is the synthesis of Raimondo’s entrepreneurial vision: this venture is breaking existing paradigms and useful for future generations.
See: www.hashtag.be and https://beico.info/
Raimondo likes making things happening: he sees possibilities in most situations and can direct others in making a vision becoming reality.
Simon Cocking talked to Raimondo to find out why this vision is so pivotal to him, his business, and the online world.
Give us a 1-minute pitch for what you are doing now.
We are meeting investors interested in our Business Plan and in our ICO. We consider ourselves as high-potential business opportunity requiring a full understanding of the business logic supporting the combination of profiling technologies and blockchain.
How was the last year, what worked well, what didn’t move as quickly as you would have liked?
The last year was a clear confirmation of the interest of the market in empowering end-users with the personalization tools able to improve the quality of daily online experiences. We got the opportunity to open and test our solutions in major industries like Healthcare and Sport.
We have ongoing projects with communities going from 50.000 to 500.000 users: this is an evidence of the relevance of our user-centric approach in the market.
We have to move faster in our integration approach: there is a clear potential to provide “personalization” systems to any publisher or developer. Yes, we can.
What are your plans for the future?
We are launching the new release of our application as well as working on the integration of Artificial Intelligence in the combination of profiling and blockchain technologies.
Our mission is to become the fastest-growing platform allowing the users control and monetize their data and digital activities. We achieve this goal by combining profiling technologies at the service of the user with blockchain and smart contracts helping to solve major inefficiencies related to the interaction among users, advertisers and publishers.
In five years we will be a billion US dollars revenue company with major impact on the advertising market thanks to a consistent and innovative user-centric approach for data control and monetization.
What will you be talking about at this event?
We will talk about how blockchain and profiling technologies can make personal data an asset that people could monetize.
Starting from problems related to data control centralization in the hands of big corporations to major inefficiencies in the digital advertising industry, we will lead our potential stakeholders (investors, key-opinion leaders, etc.) into a new awareness of how data control could be the fundament of a new age of user-centric power.
An age featured by a much more effective and respectful (privacy + security) way to interact for any market player like the users themselves, the advertisers and the publishers.
What inspired you to attend it?
The Middle East built its fortune on natural resources. We believe there could be a full understanding of the opportunities given by the “oil of 21st Century”, the personal data.
Which influencers and websites do you follow to keep up to date with the latest developments?
We follow major tech-oriented web magazines and blogs in blockchain technology (i.e. http://cryptoyoda1338.wordpress.com).
We also combine searches on A.I. contents with analysis of advertising tech in order to identify “reversed” usage of applications consistent with our user-centric vision.
How can people find out more about what you are working on?
You find us at: https://hashtag.be/
And our ICO at: https://beico.info/