Alienware, Dell’s high-performance PC gaming brand, today announced the extension of its partnership with Team Liquid, marking the renewal of the longest gaming hardware partnership in eSports history.
For nearly 10 years, Team Liquid and Alienware have partnered to stretch the limits of competitive gaming. Along the way, Liquid levelled up from a StarCraft clan and website into one of the winningest, highest-valued and most-watched esports organizations in the world.
Alienware supports Liquid’s 110+ athletes and 120+ support staff across five continents through providing cutting-edge gaming PCs, monitors, headsets, peripherals and an array of Dell Technologies solutions – delivering the technical power needed to perform at the highest level.
With an eye on innovation and player performance, Alienware and Team Liquid catapulted the partnership to two state-of-the-art training facilities. The first facility of its kind in the West, the Alienware Training Facility, established in 2018 in Santa Monica, California, set the paradigm for multiple organizations to open their own facilities to train and house North American athletes and teams.
A few years and championships later, Team Liquid and Alienware opened a second Training Facility in Utrecht, Netherlands, where the organization was first founded. This marked the first time an eSports organization planted such a flag in two continents.
To commemorate this team-up and the 10th anniversary of the partnership, Alienware joined Team Liquid in the launch of Liquid+, a virtual stadium for 3.5+ million eSports spectators. Designed to bring eSports fans closer to their favourite teams, athletes and personalities, Liquid+ offers unique ways to collect on fandom through personalized Quests, Experiences and the opportunity to earn exclusive rewards and long-lasting memories.
Alienware and Liquid also celebrated the launch of Liquid+ with an all-day live-streamed Cosmos Party as fans will pull prizes from a giant arcade claw machine giveaway featuring plenty of Alienware products.
To learn more about the partnership and Team Liquid’s upcoming programs at teamliquid.com/alienware.
More about Irish Tech News
Irish Tech News are Ireland’s No. 1 Online Tech Publication and often Ireland’s No.1 Tech Podcast too.
You can find hundreds of fantastic previous episodes and subscribe using whatever platform you like via our Anchor.fm page here: https://anchor.fm/irish-tech-news
If you’d like to be featured in an upcoming Podcast email us at [email protected] now to discuss.
Irish Tech News have a range of services available to help promote your business. Why not drop us a line at [email protected] now to find out more about how we can help you reach our audience.
You can also find and follow us on Twitter, LinkedIn, Facebook, Instagram, TikTok and Snapchat.