Both Samsung and BlackBerry have used the spectacle that is the Super Bowl to promote their companies during the show and in the build up during the week.

Advertisement time comes at a premium and it is believed that Samsung’s main 2 minute Ad cost in the region of $15 Million just in air time alone.

 

Earlier in the week, Samsung teased us with this…..

 

 

I wonder who they were taking a dig at there?!

Then during the main event we got to see the whole Ad…..

 

 

BlackBerry took a different approach.

This was their teaser, so to speak, during the week….

 

 

And then during the Super Bowl they went for a more flamboyant Ad…